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This ornamental succulent plant is usually grown indoors as a houseplant. An upright growing, bushy, perennial sub-shrub, it features tall stems and attractive velvety, silver-lime green foliage with scalloped edges. The leaves are oval-shaped, a soft green and have a dense felt covering giving them a fuzzy look. Clusters of long-lasting pale pink blooms are produced in summer. It reaches around 30cm tall.
Native to Madagascar, this plant prefers warmth and a position of full sun or bright indoor light. Be careful with light levels as strong light can burn leaf tips. Moderate watering through the summer is needed. Let the soil surface dry out between waterings and in winter, allow to almost dry out.